Victor 100th Anniversary Video

This video honors the metalworkers who make their living using oxy-fuel torches, as well as the craftsman who make them. Two Victor employees provided the voiceover, including one whose deep Texas drawl inspired the main portion of the script.

Integrated Solution

End-user testimonial where our ESAB Welding & Cutting client delivers an integrated welding solution: welding power sources, wire feeders, MIG guns and aluminum welding wire.
Writing/Photography and Video

Product Category Leader

A technical story that provides repair and maintenance tips to extend product life and maximize uptime.
Writing/Photography and Video

Made in the USA

One of National Rivet’s core value propositions is that “specials are standard.” Here, our client worked with a small inventor to help keep his products made in the USA.
Writing

P-51 Mustang Restoration

Producing many of the rivets used during WWII, National Rivet drew upon its original experience to manufacture new rivets to historically accurate specifications.
Writing and Video

Booth Overview Video

When our client established a relationship with TV personality Ian Johnson, we leveraged his unique talents to shoot, edit and upload this booth welcome video on the opening day of a show …. along with 24 other videos during the four-day show.
Video

Trade Show Video: Inspiring Young Woman

During trade shows, we spend hours with a video rig on our shoulder, waiting for just the right moment. People such as this young woman make it all worthwhile.
Interview/Video

Compilation Video: Real User Reactions

To support our client’s biggest product launch in years, we captured dozens of end-user reactions at the SEMA and FABTECH trade shows. Starting with an at-show request to create a “best of” compilation video for an executive meeting in two hours, we further edited the video after the show for this “best-of-the-best” video.
Video

Solid Base Hits

We’ve always said good PR is like a baseball game. Focus on base hits (press releases) and the home runs (feature story placements) will happen through good editor relationships. Here’s one in a series of press releases on we developed to promote attendance at the IMTS show.
Release

Rosie the Pink Riveter

Most riveters get painted a boring “machine tool grey.” To raise aware for breast cancer, one National Rivet customer requested a change of color, which is no problem for a company who boasts that “specials are standard.”
News Release and Photography

IIoT

Did you every feel like your head was going to explode if you incorporated yet another acronym into your daily vocabulary? Us neither. It’s part of the manufacturing world. Right now, nothing is hotter than IIoT — the Industrial Internet of Things — where managers can obtain realtime data and reports on any web-enabled device.
Technical Article and Video

Boring Not Boring

Performance of Bobcat skid loaders depends on tight tolerances in its hydraulic pump bodies. Not only did our client custom-engineer a system that held tighter tolerances, it increased manufacturing throughput by 300%.
Case Study